Mark leads the WCC’s sponsorship and marketing program for rights holder Van Wagner. The partnership has grown the corporate partners program by 420% highlighted by the largest sponsorship in conference history by securing University Credit Union as title sponsor for the WCC Basketball Championships.
Massari’s collegiate administrative experience includes senior level positions as deputy athletics director at Oregon State and six years as director of athletics at UC Santa Barbara.
On the sports marketing front, Massari led broadcast sales for the San Francisco 49ers and spent five years with the University of Miami (Fla.) directing the Hurricanes marketing and corporate sales program. He began his career as an intern at WCC-member Saint Mary’s College.
A Napa, Calif., native, Massari was a four-year football student-athlete at Sacramento State, earning a bachelor’s degree in history. He also holds a master’s degree from Duquesne University.
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Position:
Vice President, Conference Sponsorships |
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Email:
(650) 873-8622 |
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